A Shamanic Approach to Creating Your Kick-Ass Group Program or Passive Income Course.

What does that mean?

Through the use of Shamanic Journeying, we’ll be partnering with your helping spirits and guides in order to:

  • Connect in with your target audience on a true and authentic level

  • Combine all of your gifts and all of your modalities into one cohesive program

  • Create the most amazing, kick-ass, and authentic program that speaks to your heart AND earns super income


You’ve had this big idea for a while now.

This program that you’ve been really wanting to do.

But every time you sit down to get started, you stall out. It all seems a little too complicated. Launches, lists, and lions..oh my! (Well, maybe not actual lions. But there are those damn internet trolls…)

And then everything you read online freaks you out even more. Which platform to choose? How to actually fill that group program? And how to do it without having to hard-sell your current clients?

You know your program is going to be different, which fires up the little whiny voice even more.

“How are they going to react when I tell them I’m doing something a little bit more…well, out there. A little bit woo. A little bit off the beaten path?”

What if you didn’t have to listen to their rules? What if you really, truly, could do it your way?

Dear one, that’s what Be Your Own Shaman is for.

Not cookie cutter. Not “one system”. And we’re bringing a whole lotta’ woo to the table.

As well as: all the tech stuff (check). All the mindset stuff (check). All the woo (CHECK CHECK).

So that you can create that amazing program from a place of spiritual bad-ass-ery. Only the parts you want. In just the way you want to do it – with the full support of your inner wisdom and your amazing goddess within.



Create a successful group or passive income program...without a big list.


Have it look amazing...without a background in technology, social media, or design.


Have clients you really want signing up...without cheesy promotions.


Tune into your own divine power in order to create a magic and awesome program for your clients!


Combine ALL of your awesome modalities into one program.

Who am I? And why should you care?

I help coaches, light workers, healers, therapists, and spiritually minded entrepreneurs to discover their authentic courage, heal past stories, and move into a new level of authenticity and abundance in their lives and business.

And I’m really freaking good at it.

After leaving a successful career in corporate America (as a sales coach, no less!), I realized, just like you, that I really wanted to help people on a very deep level. Which led me to get a life coaching certification…and then I heard another call.

The call to become a shaman (shamanic practitioner, to be exact).

So believe me when I say that I get it. I get how hard it is to put yourself out there, to have people tell you that you need to hide your gifts. That it’s just at little bit too “out there”. That you might scare people away.

And I am here to say: bullshit.

Yes, you might need to create a message that lands well for your ideal client.

But no more hiding your gifts. No more hiding your healing power. No more hiding, period.

In this program, we’re going to tap into that inner guidance, that deep wellspring of confidence, and then from there create the most amazing program for your clients.


You don’t want some boring-ass business program.

You want something that allows you to really truly experience and partner with the magic of the higher realms, so that you can:


Because that person who needs you…she’s out there. Waiting for you. Let’s go find her.

When we tune into the guidance from the higher realms (through beautiful Shamanic journeys), then magic happens.

And with Be Your Own Shaman, you’ll have all of the support you need to get started on that new group or passive income program, from the technical to the communal to the spiritual.

  • Content review of your course or program material from Erin personally

  • Copy writing techniques

  • Templates and workbooks

  • Tech fairies on stand-by to help with any tech glitches or questions

  • Mastermind support via private Facebook group

  • Accountability partners

  • 12 weeks of help and support

  • 8 Group Coaching calls – ask anything

In Addition, You’ll Receive:

Review of Your Course Content ($450 value)

Shamanic Drumming Recordings

Sales Funnel Template + Tech Support ($1500 value)

Mentorship and Support via the secret Be Your Own Shaman Facebook Group

Sales Page Template ($1000 value)

One 1:1 Shamanic Healing Session with Erin ($250 value)

You know how awesome it is to have the support of a group of awesome women around you?

(And if you don’t know, well, then this is your chance to experience it for the first time.)

Support, collaboration, and mentorship are the true keys to success, and are the cornerstones of the Be Your Own Shaman program.

I take the group energy very seriously…only selecting those women that I know will integrate well and will bring a truly high vibe to the group. They’re serious about their success (but can still laugh at the craziness of the world!)

If that pulls at your heart, then this might be your group. This might be your time.


What people are saying about working with Erin:

The workshop yesterday was AWESOME!

It was exactly what I was looking for, and I think it’ll allow us as a group to have some deeper conversations. The time sorta flew by in the best way.

Lara Smith

Managing Director, Dad's Garage (Improv Comedy Stage)

My personal business has grown 80% since implementing my action plans created with Erin.


Erin helped me go inside, past the bullcrap, and find the Bri who works with passion, who creates ideas and makes those ideas an income-generating reality. A Bri who is accountable.

Look, Its not easy getting real with yourself. But the financial and personal growth that I’ve experienced makes all that nitty gritty stuff worthwhile. And I can’t wait to see where I’ll go next!

Bri Williams

CEO, Websites by Bri

(Each module includes an in-depth Shamanic Journey)



MODULE ONE: Energetic Alignment with your Ideal Client 

  • Who is she, and what problem are you able to solve for her?

  • Does your website still speak to your ideal client?

  • Does your social media platform align with her?

  • Energetic tools to attract your ideal client

MODULE TWO: Dynamic Growth Email Marketing 

  • Growing your list organically

  • Advantages of in person events, networking, collaborations, summits, webinars, and challenges for list growth

  • Creating a Lead Magnet for super dynamic growth (or realignment of current lead magnet, if necessary)

MODULE THREE: Creating Your First Course

  • How to start before you’re ready

  • Partnering with your Shamanic helpers and guides to create your content and theme

  • Allowing in ALL of your gifts for an amazing experience for your ideal peeps

  • How to structure modules/weeks, questions, quizzes, etc.

MODULE FOUR: Creating Your Course: Let’s get loaded! 

  • Platform choice: which platform is best for you, from an energetic and tech experience perspective

  • Tech stuff: how to load your course onto the platform (with so much love and support – in this world and beyond!)



MODULE FIVE: Course, Part 3: Powerful Pricing + Abundance

  • Determining pricing that has you excited and nervous and will make your ideal clients fully commit

  • 3 secrets to overcoming  your subconscious money blocks and fears

  • Attracting only those clients who really want to work with you

MODULE SIX: The Sweet Sales page 

  • Creating an outcome focused sales page

  • Tuning in to your ideal client’s energy

  • Structuring your sales page for success

  • Long versus short pages

  • How to write amazing copy

  • Marketing without using fear-based messages

BONUS: Sales page template 


MODULE SEVEN: Launch that beautiful baby! (even with a small list) 

  • Soft versus hard launch

  • Sales funnel(s)

  • Determine if you need affiliates, collabs

  • How to promote

  • Keeping your energy aligned and the abundance mentality open

MODULE EIGHT: Ongoing Promotion

  • Where do you find your audience?

  • How to share your message without feeling cheesy or sales-y

  • Overcoming fears about expressing your voice

  • Shamanic pathways for ongoing partnership, support, and guidance



  • You’re a light worker coach, therapist, healer, or spiritually-minded entrepreneur with an amazing program idea
  • You know you work better with accountability 
  • You’ ready for something that allows you to bring in ALL of your gifts 
  • You know the other programs out there just weren’t your jam 

With Erin’s coaching, I went from not being willing to take the initial steps in my business to now having several customers.

She helped me face my hesitations and resistance of talking action towards starting a business.  She is very accustomed to working with people starting their own business, and the excuses & resistance we have to make that change.  I’m not aware of anybody else that knows how to help someone else face the resistance (fear & excuses) of starting a business (or similar change) we all have.

Joey Jensen

Software Consultant

My sessions with Erin have opened up my heart to see what truly brings me Joy.


Her unique ability to ask questions that reveal the purpose for the journey we are all here to fulfill. She has a gift of supporting the emergence of the soul, which is where true happiness lies.


As a result of the time spent with Erin she has allowed me to see that the Journey toward the Work can be fun.  Her sensitivity, humor and gift of intuition have enabled me to step out in faith on a new trail on a mountain that looked too steep.

Dara Z.

What is my investment?




12 90 Minute 1:1 Sessions 

12 Weeks of Unlimited Email and Voxer support (answered within 24 hours) 

FREE inclusion in any group or mastermind program 

Really tune into YOU. Then create it. Love it. Promote it.


This is right during the holidays. I don't think I can spend that kind of money right now.

How about gifting yourself the BE YOUR OWN SHAMAN as a holiday present ?

Look, I totally understand how hard it is to invest in yourself. But each time I’ve done it (spending over $8,000 this year on coaches, business development, and Shamanic learnings myself), my business really, truly goes to a whole new level.

Let me say this with so much kindness, compassion, and support: can you get what you want to get done, done, on your own? And if not, why not come hang out with all of us amazing women and really get it done?


I’ve tried so many things before. How is this any different?

First, give yourself a big, warm hug – we are all students on this path, and trying many things is part of the process.

Second, this IS different. We are not doing this just from the tops of our heads – we are really going to be tuning into that deep source of wisdom, at every step of the way. Shamanic journeys during each group coaching call. Shamanic journeys on your own.

AND not only are we having the support of the higher realms and non-ordinary reality and allo of our Shamanic helpers, but we’re also going to have the very real world tech fairies to support and guide you through every step of the process.

Um, again, it's almost the holidays. I can't do this right now. I need more time.

Dude. Let’s just break this down. Usually when people say “the holidays”, they  mean: Thanksgiving and Christmas Day. That’s two days. (And I promise, we won’t have our calls during that time.)

AND the awesome thing about creating your amazing program right now is that come January, when people are ready to commit and are full of New Year’s Resolutions…bam – you’ll already be ready to go. Not scrambling to catch up. You’ll have something your ideal clients can buy RIGHT AWAY.

So don’t worry. We’ve got you. I like to eat turkey, too.

I don't know if I can afford this?

There is immense power in committing to ourselves and our dreams, and in our world, we do this in the energy form of money. Giving this gift to yourself allows for things to unfold in a way that is unforseen and unknowable; it’s opening up the Law of Attraction to bring more of everything amazing in to your life.

Have you sometimes paid $45 for something, and then done nothing with that information (webinar/book/etc.). I don’t want that for you! I want you to be wildly successful in your heart-centered business!!

What are the logistics?

12 weeks of total awesomeness, support, and guidance. There are 8 modules, however since some weeks we will need extra time for implementation (like content creation and launching), we’ll take two weeks before having our next group call.

100% Money Back Guarantee

If you aren’t completely satisfied with this amazing program, 100% of your money will be refunded to you, as long as you can show that you completed the worksheets. Where else do you get that kind of guarantee?

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